Privacy Policy

Effective Date: July 06, 2025

This Privacy Policy describes how we collect, use, and share business information when you visit or make a purchase from freshcoastswag.com (the "Site"). This policy applies to business customers and their authorized representatives who interact with our B2B e-commerce platform.

Information We Collect

Business Information

When you create a business account or make a purchase through the Site, we collect the following information:

Company name and business registration details
Business address and shipping addresses
Authorized representative information (name, title, email, phone number)
Payment and billing information
Tax identification numbers
Purchase history and preferences
Communications between your business and ours

We refer to this as "Business Account Information."

Device and Usage Information

When you visit the Site, we automatically collect certain information about your device and how you interact with our platform:

IP address and approximate location
Browser type and version
Operating system
Referring website or search terms
Pages viewed and links clicked
Date and time of visits
Device identifiers

We collect this "Device Information" using:

Cookies: Data files placed on your device that help us recognize you and remember your preferences
Log files: Records of activity on our Site including IP addresses, browser types, and timestamps
Pixels and web beacons: Electronic files that help us understand how you browse our Site

How We Use Your Information

Business Account Information

We use the Business Account Information primarily to:

Process and fulfill your orders
Manage your business account and relationship
Send order confirmations, invoices, and shipping notifications
Communicate about products, services, and account matters
Verify creditworthiness and process payment terms
Prevent fraud and ensure security
Comply with legal and tax obligations
Provide customer support
Send marketing communications (with your consent)

Device Information

We use Device Information to:

Improve and optimize our Site's performance
Analyze how businesses interact with our platform
Prevent fraud and enhance security
Personalize your experience
Measure the effectiveness of our marketing campaigns

Third-Party Services and Data Sharing

We use the following services to understand and improve our services:

Google Analytics: Helps us understand how businesses use our Site. You can learn about Google's practices at https://www.google.com/policies/privacy/ and opt out at https://tools.google.com/dlpage/gaoptout.

Google Ads: Enables us to show relevant advertisements to potential business customers. You can manage your Google ad preferences at https://www.google.com/settings/ads.

Microsoft Analytics (Clarity): Provides insights into user behavior and site performance. Learn more at https://privacy.microsoft.com/privacystatement.

Microsoft Ads: Allows us to advertise on Microsoft's network. You can manage preferences at https://account.microsoft.com/privacy/ad-settings.

Other Sharing

We may also share your information:

With service providers who assist in our business operations
To comply with legal obligations, court orders, or government requests
To protect our rights, property, or safety
With your explicit consent
During a business merger, sale, or acquisition

Data Security

We implement appropriate technical and organizational measures to protect your business information, including:

Encryption of data in transit and at rest
Regular security assessments
Access controls and authentication requirements
Employee training on data protection

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Rights and Choices

Access and Control

You have the right to:

Access the information we hold about your business
Correct inaccurate information
Request deletion of your information (subject to legal requirements)
Opt out of marketing communications
Export your data in a portable format

Cookies

Most web browsers allow you to control cookies through settings. Note that disabling cookies may affect Site functionality.

Marketing Communications

You can opt out of marketing emails by clicking the unsubscribe link in any marketing message or by contacting us directly at support@freshcoastswag.co.

Data Retention

We retain your Business Account Information for as long as necessary to:

Maintain your account and provide services
Comply with legal obligations (typically 7 years for financial records)
Resolve disputes and enforce agreements

You may request deletion of your information, subject to our legal obligations.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers, including standard contractual clauses where required.

Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by:

Posting the new policy on this page
Updating the "Effective Date"
Sending notice to your registered email address

B2B Specific Provisions

This Site is intended for business use only. By using our Site, you represent that:

You are accessing it on behalf of a business entity
You have authority to bind that entity to this policy
You will ensure any employees accessing our Site comply with this policy

Contact Information

For questions about this Privacy Policy or our data practices, please contact us:

Email: support@freshcoastswag.co

Mailing Address:
P.O. Box 1984
Eau Claire, WI 54702
United States

Compliance

This Privacy Policy is designed to comply with applicable data protection laws, including:

General Data Protection Regulation (GDPR) for European business customers
California Consumer Privacy Act (CCPA) as applicable to B2B transactions
Other applicable regional privacy laws

Last Updated: July 06, 2025